Growth Acceleration

Growth Acceleration

We take a proactive approach to our work, identifying areas to grow reach and sales while optimizing CX and using data and user insights to drive smarter decisions.

Key services

Conversion optimization
Content planning & execution
UX strategy

Why choose us

Extensive go-to-market experience
In-house digital and creative production
Direct collaboration with stakeholders

CUSTODIAN’s Growth Acceleration services are built for ecommerce teams who want to move faster without falling apart. With over 15 years of experience launching campaigns, optimizing digital operations, and driving go-to-market execution, CUSTODIAN helps brands scale what’s working — and fix what’s slowing them down.
From A/B testing and email optimization to product launch planning and site performance audits, every initiative is handled with both speed and intention. CUSTODIAN doesn’t just chase growth — it builds durable systems that support it, partnering with small teams to remove roadblocks, uncover opportunities, and keep momentum high.

CUSTODIAN Growth Acceleration Services Include:

Campaign Planning & Execution

  • Coordinates cross-functional product launches and seasonal campaigns

  • Builds detailed launch calendars and milestone-based execution plans

  • Aligns content, promotions, and merchandising to maximize impact

Conversion Optimization

  • Conducts A/B testing for layouts, CTAs, and site elements

  • Analyzes behavioral data to recommend UX improvements

  • Identifies friction points in checkout, navigation, and search

Email & Retention Strategy

  • Develops and manages email campaigns and automations

  • Segments lists based on lifecycle stage, behavior, or purchase history

  • Recommends creative testing and performance benchmarks

Site & Funnel Performance Audits

  • Reviews full-funnel performance to diagnose growth bottlenecks

  • Audits merchandising, navigation, and content impact on conversion

  • Provides clear prioritization for fixes and experiments

Data-Informed Decision Support

  • Translates analytics into actionable opportunities

  • Builds dashboards or briefs to track key KPIs across channels

  • Collaborates with marketing and ops teams to focus efforts where it counts

Ongoing Growth Ops Support

  • Embeds into planning cycles to keep initiatives moving

  • Proactively flags missed opportunities or underperforming areas

  • Acts as a force multiplier for lean ecommerce teams